Marketing: An Introduction - Rosalind Masterson - Books - SAGE Publications Ltd - 9781526426321 - September 15, 2017
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Marketing: An Introduction 4 Revised edition


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An easy to use tool allowing students to switch from web resources to the print text and back again, opening windows to the world of marketing through cases that are vibrant and engaged, digital links that allow students to explore topics in more detail and other media to encourage relating theory to practice.


560 pages

Media Books     Book
Released September 15, 2017
ISBN13 9781526426321
Publishers SAGE Publications Ltd
Pages 560
Dimensions 249 × 192 × 25 mm   ·   1.15 kg

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