Public Relations Strategies and Tactics - Kristie Byrum - Books - Cognella, Inc - 9781516536610 - December 12, 2018
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Public Relations Strategies and Tactics

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Addresses contemporary public relations approaches and equips students with knowledge and information about relevant theoretical frameworks and strategies for modern communication. The anthology features diverse viewpoints and carefully selected readings to offer students an understanding of public relations.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 12, 2018
ISBN13 9781516536610
Publishers Cognella, Inc
Pages 340
Dimensions 203 × 254 × 18 mm   ·   676 g
Language English  

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