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International Marketing Daniel W. Baack 2 Revised edition
International Marketing
Daniel W. Baack
Exploring the inter-relatedness of the key components that impact any international marketing venture – markets, the 4P's, culture, language, political, legal economic systems, and infrastructure -- this book nurtures an understanding of the synergies between international marketing and international business.
672 pages
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | December 4, 2018 |
| ISBN13 | 9781506389219 |
| Publishers | SAGE Publications Inc |
| Pages | 672 |
| Dimensions | 273 × 205 × 31 mm · 1.84 kg |
| Language | English |
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