How to Win in Every Scenario: Using Scenario Planning to Create Win-win Solutions  in Ukraine and in Other Complex Situations - Rom Gayoso - Books - XLIBRIS - 9781499057485 - August 4, 2014
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How to Win in Every Scenario: Using Scenario Planning to Create Win-win Solutions in Ukraine and in Other Complex Situations

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This book is about a business research technique called "Scenario Planning" Scenarios were originally created in the 1960's for defense purposes; later on they were adopted by private enterprise with exceptional results. Nowadays they are also used for public policy. In this book you will learn the theory behind Scenario Planning, walk through three public policy examples and learn the process steps to build your own scenarios. This book will show you how to use both qualitative and quantitative inputs combined into a method designed to help you envision the future and win in every scenario. Go forth and win!

Media Books     Paperback Book   (Book with soft cover and glued back)
Released August 4, 2014
ISBN13 9781499057485
Publishers XLIBRIS
Pages 236
Dimensions 15 × 152 × 229 mm   ·   349 g
Language English