Mass Moralizing: Marketing and Moral Storytelling - Phil Hopkins - Books - Bloomsbury Publishing Plc - 9781498513579 - March 24, 2017
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Phil Hopkins
Mass Moralizing: Marketing and Moral Storytelling

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This book explores the narratives of today’s brand marketing and their influence on how we think about ourselves and our moral possibilities, our cultural ideas about morality, and our relations to each other.

258 pages, 22 black & white halftones

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 24, 2017
ISBN13 9781498513579
Publishers Bloomsbury Publishing Plc
Pages 258
Dimensions 229 × 152 × 23 mm   ·   382 g
Language English  

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