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Words Matter: How One Little Word Can Change the Way You Do Business Norman P Macdonald
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Words Matter: How One Little Word Can Change the Way You Do Business
Norman P Macdonald
Publisher Marketing: Words matter. How we talk about our customers will have a direct impact on how we think about our customers. As you will learn from this book, customers are not a customer or the customer. They are MY customer and YOUR customer. If we fail to remember that, sooner or later they will become someone else's customer.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | September 8, 2014 |
| ISBN13 | 9781496066411 |
| Publishers | Createspace |
| Pages | 78 |
| Dimensions | 140 × 216 × 4 mm · 99 g |