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Dynamics of International Advertising: Theoretical and Practical Perspectives Barbara Mueller 3 Revised edition
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Dynamics of International Advertising: Theoretical and Practical Perspectives
Barbara Mueller
This is a comprehensive text for upper-division undergraduate or graduate level courses dealing with International Advertising.
354 pages, 56 Illustrations, unspecified
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | August 10, 2017 |
| ISBN13 | 9781433127595 |
| Publishers | Peter Lang Publishing Inc |
| Pages | 354 |
| Dimensions | 252 × 178 × 25 mm · 700 g |
| Language | English |
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