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Hidden in Plain Sight: How to Find and Execute Your Company's Next Big Growth Strategy Erich Joachimsthaler
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Hidden in Plain Sight: How to Find and Execute Your Company's Next Big Growth Strategy
Erich Joachimsthaler
Introduces innovation and growth model that shows you how to become an unbiased observer of people's consumption and usage behaviors. This book helps companies generate organic growth through products, services, solutions, and experiences that enhance peoples' lives. It also offers you an approach to executing your company's growth strategy.
253 pages, Illustrations
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | April 16, 2007 |
| ISBN13 | 9781422101650 |
| Publishers | Harvard Business Review Press |
| Pages | 253 |
| Dimensions | 162 × 239 × 24 mm · 544 g |
| Language | English |
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