Marketing Leadership in Government: Communicating Responsiveness, Leadership and Credibility - Palgrave Studies in Political Marketing and Management - Edward Elder - Books - Palgrave Macmillan - 9781349956753 - June 7, 2018
In case cover and title do not match, the title is correct

Marketing Leadership in Government: Communicating Responsiveness, Leadership and Credibility - Palgrave Studies in Political Marketing and Management Softcover reprint of the original 1st ed. 2016 edition


Get an email once the item is available
Do you have a profile? Log in
Get notified about new Edward Elder releases
Add to your iMusic wish list

Not rated yet

Also available as:

This book explores how contemporary governing leaders can overcome the typical trend of losing a public support in power by following more effective communication strategies.


148 pages, 2 Illustrations, color; XI, 148 p. 2 illus. in color.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released June 7, 2018
ISBN13 9781349956753
Publishers Palgrave Macmillan
Pages 148
Dimensions 150 × 220 × 10 mm   ·   216 g
Language English  

More from the same publisher