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Principles of Marketology, Volume 1: Theory H. Aghazadeh 1st ed. 2016 edition
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Principles of Marketology, Volume 1: Theory
H. Aghazadeh
In Principles of Marketology, Volume 1: Theory , Aghazadeh explores the definition, origins and framework of a new methodology for helping organizations better understand their market and competition.
377 pages, XV, 377 p.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| ISBN13 | 9781349677887 |
| Publishers | Palgrave Macmillan |
| Pages | 377 |
| Dimensions | 150 × 220 × 10 mm · 567 g (Weight (estimated)) |
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