Pricing, Online Marketing Behavior, and Analytics - G. Viglia - Books - Palgrave Macmillan - 9781349489886 - October 9, 2015
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Pricing, Online Marketing Behavior, and Analytics 1st ed. 2014 edition


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Over the past few decades marketing practices have shifted with the sudden growth of social media and the proliferation of devices, platforms, and applications. Pricing, Online Marketing Behavior, and Analytics covers many different aspects of how online marketing works and its continuous evolution.


106 pages, 1 Illustrations, black and white; XIV, 106 p. 1 illus.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 9, 2015
ISBN13 9781349489886
Publishers Palgrave Macmillan
Pages 106
Dimensions 150 × 220 × 10 mm   ·   149 g

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