Exploring Public Relations: Global Strategic Communication - Ralph Tench - Books - Pearson Education Limited - 9781292112183 - April 11, 2017
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Ralph Tench
Exploring Public Relations: Global Strategic Communication 4th edition

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This text is the definitive academic guide on public relations and one of the only texts on the market to take this particular approach to the field. It offers critical analysis of the subject, blended with theory and real-life application, making use of a number of pedagogical features including case studies, exercises and discussion questions for a unique approach to the subject.

612 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released April 11, 2017
ISBN13 9781292112183
Publishers Pearson Education Limited
Pages 608
Dimensions 265 × 198 × 22 mm   ·   1.06 kg

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