Marketing (RLE Marketing): The Management Way - Routledge Library Editions: Marketing - Arnold K. Weinstein - Books - Taylor & Francis Ltd - 9781138794054 - August 22, 2014
In case cover and title do not match, the title is correct

Arnold K. Weinstein
Marketing (RLE Marketing): The Management Way - Routledge Library Editions: Marketing 1st edition

Price
HK$ 1,987
excl. VAT

Ordered from remote warehouse

Expected to be ready for shipping Sep 1 - 11
Get notified about new Arnold K. Weinstein releases

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Not rated yet

Drawing from the behavioural sciences, management theory, quantitative decision theory and marketing theory, this book presents a comprehensive approach to marketing decision-making and illustrates why a marketing orientation is necessary for corporate survival.

230 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released August 22, 2014
ISBN13 9781138794054
Publishers Taylor & Francis Ltd
Pages 230
Dimensions 156 × 234 × 18 mm   ·   590 g
Language English  

More from the same publisher

See all of Arnold K. Weinstein ( e.g. Hardcover Book and Paperback Book )