Marketing in the 21st Century: Concepts, Challenges and Imperatives - Henry Kyambalesa - Books - Taylor & Francis Ltd - 9781138707696 - December 31, 2018
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Henry Kyambalesa
Marketing in the 21st Century: Concepts, Challenges and Imperatives 1st edition

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This title was first published in 2000: Designed to explore the emerging challenges for marketing executives and their organizations, as well as to survey the viable strategies for meeting these challenges.

336 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 31, 2018
ISBN13 9781138707696
Publishers Taylor & Francis Ltd
Pages 336
Dimensions 150 × 220 × 10 mm   ·   620 g
Language English  

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