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Exchange Behavior in Selling and Sales Management Peng Sheng 1st edition
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Exchange Behavior in Selling and Sales Management
Peng Sheng
Presents a framework for the successful operation of selling and sales management. This book is composed of eight fundamental building blocks, which provide a framework to describe the dynamics of consumer and organizational buying processes. It also provides a scientific, analytical approach to the personal elements in selling.
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | August 15, 2017 |
| ISBN13 | 9781138465961 |
| Publishers | Taylor & Francis Ltd |
| Pages | 240 |
| Dimensions | 236 × 160 × 18 mm · 454 g |
| Language | English |
