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Sport Communication: An International Approach Onwumechili, Chuka (Howard University, USA) 1st edition
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Sport Communication: An International Approach
Onwumechili, Chuka (Howard University, USA)
This is the first textbook to introduce the fundamental principles and practice of sport communication from an international perspective. Combining business strategies with insights into social issues such as gender, disability and national identity, this is an accessible, practical and engaging guide to the essentials of sport communication.
320 pages, 27 Halftones, black and white; 4 Tables, black and white; 31 Illustrations, black and whi
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | September 14, 2017 |
| ISBN13 | 9781138281875 |
| Publishers | Taylor & Francis Ltd |
| Pages | 374 |
| Dimensions | 175 × 247 × 21 mm · 674 g |
| Language | English |
