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Writing a Business Plan: A Practical Guide - Routledge Focus on Business and Management Ekanem, Ignatius (Middlesex University, UK) 1st edition
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Writing a Business Plan: A Practical Guide - Routledge Focus on Business and Management
Ekanem, Ignatius (Middlesex University, UK)
Resourcing new ventures is-all important for entrepreneurs, and creating a successful business plan can be make or break when it comes to attracting investment. Written by an experienced academic and consultant, this book provides a concise guide for producing the optimal business plan.
Business plans are vital when it comes to making strategic decisions and monitoring progress. Writing a Business Plan is designed to teach you how to write your business plan without relying on someone else or internet templates. It will take you through each stage of business-plan writing, with chapters on generating ideas; describing business opportunities; drawing a business road map; and considering marketing, financial, operations, HR, legal and risk. The book includes a range of features to assist you, including worked-through examples.
This unique book provides a one-stop shop for entrepreneurs and students of entrepreneurship to hone their skills in writing a useful and comprehensive business plan.
134 pages, 2 black & white illustrations, 22 black & white tables, 2 black & white line drawings
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | June 6, 2017 |
| ISBN13 | 9781138206021 |
| Publishers | Taylor & Francis Ltd |
| Pages | 134 |
| Dimensions | 157 × 222 × 14 mm · 288 g |
| Language | English |
