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A Handbook of Qualitative Methodologies for Mass Communication Research 1st edition
A Handbook of Qualitative Methodologies for Mass Communication Research
This is the first volume that covers the use of qualitative research methods in mass media research. Theoretical insights are incorporated from discourse analysis, ethnography and reception theory.
288 pages
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | December 22, 2015 |
| ISBN13 | 9781138134867 |
| Publishers | Taylor & Francis Ltd |
| Pages | 288 |
| Dimensions | 150 × 220 × 20 mm · 453 g |
| Language | English |
| Editor | Jankowski, Nicholas W. |
| Editor | Jensen, Klaus Bruhn |