Public Relations in Hyper-globalization: Essential Relationship Management - A Japan Perspective - Inoue, Takashi (Kyoto University; Inoue Public Relations, Japan) - Books - Taylor & Francis Ltd - 9781138054967 - March 13, 2018
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Inoue, Takashi (Kyoto University; Inoue Public Relations, Japan)
Public Relations in Hyper-globalization: Essential Relationship Management - A Japan Perspective 1st edition

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Public relations is the essential skill top leaders need to inspire and motivate globalized stakeholders, survive crisis, and take advantage of rapid technological and social change in today’s hyper-globalization. Embedding this book’s ethics based "self-correction model" assures governance to navigate a rapidly changing global environment.

296 pages, 53 Line drawings, black and white; 3 Halftones, black and white; 56 Illustrations, black

Media Books     Paperback Book   (Book with soft cover and glued back)
Released March 13, 2018
ISBN13 9781138054967
Publishers Taylor & Francis Ltd
Pages 296
Dimensions 175 × 234 × 18 mm   ·   452 g
Language English  

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