Artificial Intelligence for Marketing: Practical Applications - Wiley and SAS Business Series - Jim Sterne - Books - John Wiley & Sons Inc - 9781119406334 - October 3, 2017
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Jim Sterne
Artificial Intelligence for Marketing: Practical Applications - Wiley and SAS Business Series

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A straightforward, non-technical guide to the next major marketing tool Artificial Intelligence for Marketing presents a tightly-focused introduction to machine learning, written specifically for marketing professionals.

368 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released October 3, 2017
ISBN13 9781119406334
Publishers John Wiley & Sons Inc
Pages 368
Dimensions 161 × 235 × 31 mm   ·   640 g
Language English  

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