The Social Media MBA Guide to ROI: How to Measure and Improve Your Return on Investment - Christer Holloman - Books - John Wiley & Sons Inc - 9781118844397 - June 9, 2014
In case cover and title do not match, the title is correct

The Social Media MBA Guide to ROI: How to Measure and Improve Your Return on Investment


Get an email once the item is available
Do you have a profile? Log in
Get notified about new Christer Holloman releases
Add to your iMusic wish list

Not rated yet

The first book to explain how you can measure social media ROI across multiple departments, for internal/external social media based activities, as well as for new business models (product/services).


156 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released June 9, 2014
ISBN13 9781118844397
Publishers John Wiley & Sons Inc
Pages 156
Dimensions 228 × 162 × 18 mm   ·   394 g

More by Christer Holloman

Show all

More from the same publisher