Understanding Multinationals from Emerging Markets - Alvaro Cuervo-cazurra - Books - Cambridge University Press - 9781107064539 - June 26, 2014
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Alvaro Cuervo-cazurra
Understanding Multinationals from Emerging Markets

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In this book, a distinguished group of researchers provide a state-of-the-art analysis of emerging market multinationals (EMNCs). They tackle fundamental theoretical questions and assess the unique strategies and behavior of successful EMNCs. Scholars and graduate students, as well as consultants of multinational companies, will find this book of interest.

336 pages, 16 b/w illus. 18 tables

Media Books     Hardcover Book   (Book with hard spine and cover)
Released June 26, 2014
ISBN13 9781107064539
Publishers Cambridge University Press
Pages 340
Dimensions 237 × 165 × 23 mm   ·   589 g
Language English  
Editor Cuervo-Cazurra, Alvaro (Northeastern University, Boston)
Editor Ramamurti, Ravi (Northeastern University, Boston)

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