Localization Strategies For E-Business - Nitish Singh - Books - Cambridge University Press - 9781107008892 - November 24, 2011
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Nitish Singh
Localization Strategies For E-Business

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The acceleration of globalization and the growth of emerging economies present significant opportunities for business expansion. One of the quickest ways to achieve effective international expansion is by leveraging the web. This book provides a comprehensive, non-technical guide to leveraging website localization strategies for global e-commerce success.

346 pages, 70 b/w illus. 17 tables

Media Books     Book
Released November 24, 2011
ISBN13 9781107008892
Publishers Cambridge University Press
Pages 346
Dimensions 195 × 248 × 21 mm   ·   884 g

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