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5 Steps to Customer Centricity Koert Breebaart
5 Steps to Customer Centricity
Koert Breebaart
Companies are no longer in the business of selling products and services - they are selling experiences. Most decision makers in medium and large size companies however are far removed from their customers. In The 5 Stepping Stones to Customer Centricity, award-winning Customer Experience professional Koert Breebaart takes us through a unique framework for enterprises to realize customer value in a limited timeframe. The book provides us, the Customer Champions, with a balanced understanding of the most important aspects of Customer Experience Management, a practical guide to set companywide customer targets and examples, illustrations and war stories from different industries on how the concepts are applied.
black & white illustrations
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | November 16, 2011 |
| Original release date | 2012 |
| ISBN13 | 9781105253973 |
| Publishers | Lulu.com |
| Pages | 196 |
| Dimensions | 209 × 149 × 13 mm · 240 g |
| Language | English |
See all of Koert Breebaart ( e.g. Paperback Book )