Visual Communication - Paul Martin Lester - Books - - 9781073571383 - June 16, 2019
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Paul Martin Lester
Visual Communication

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VISUAL COMMUNICATION: IMAGES WITH MESSAGES 8TH EDITION shows you how visual perception is used in all forms of communication, including typography, graphic design, data visualizations, cartoons, photography, motion pictures, television, computers, and the web. In addition there are chapters concerned with visual cues, theories, persuasion, stereotypes and analysis. You will not only learn why an image is memorable, but how to create images that others will remember.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released June 16, 2019
ISBN13 9781073571383
Pages 498
Dimensions 216 × 279 × 33 mm   ·   1.59 kg
Language English  

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