The Dark Side of Marketing: Ethics, Practices and Impacts on Consumer Health - Irute Karanicholas - Books - Taylor & Francis Ltd - 9781041333043 - April 12, 2027
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Irute Karanicholas
The Dark Side of Marketing: Ethics, Practices and Impacts on Consumer Health

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HK$ 478
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Expected delivery Apr 20 - 23, 2027
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The Dark Side of Marketing explores the ethical and moral marketing challenges of marketing in the face of major societal problems. Taking a critical, scientific and evidence-based approach, it exposes how marketing practices shape consumer health and well-being, both today and in the future.

Media Books     Paperback Book   (Book with soft cover and glued back)
To be released April 12, 2027
ISBN13 9781041333043
Publishers Taylor & Francis Ltd
Pages 246
Dimensions 150 × 220 × 10 mm   ·   494 g   (Weight (estimated))

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