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Sport Branding: Theory and Practice
Sport Branding: Theory and Practice
Sport Branding: Theory and Practice serves as a comprehensive resource for the dynamic and evolving field of sport branding. It highlights the distinctive nature of branding both within and through sport, while grounding readers in the fundamental principles of the field.
| Media | Books Hardcover Book (Book with hard spine and cover) |
| To be released | November 2, 2026 |
| ISBN13 | 9781041169185 |
| Publishers | Taylor & Francis Ltd |
| Pages | 218 |
| Dimensions | 150 × 220 × 20 mm · 470 g (Weight (estimated)) |
| Editor | Abeza, Gashaw (Towson University, USA) |
| Editor | Braunstein-Minkove, Jessica R. (Towson University, USA) |