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Innovation Branding: From Theory to Practice - Management of Arts & Culture Itzhak Mashiah
Innovation Branding: From Theory to Practice - Management of Arts & Culture
Itzhak Mashiah
Innovation Branding explores how “innovation” has evolved from a buzzword into a powerful cultural, rhetorical, and strategic force.
| Media | Books Hardcover Book (Book with hard spine and cover) |
| To be released | October 26, 2026 |
| ISBN13 | 9781041137337 |
| Publishers | Taylor & Francis Ltd |
| Pages | 270 |
| Dimensions | 150 × 220 × 20 mm · 573 g (Weight (estimated)) |