Building Iconic Brands: The Ultimate Guide to Developing Brands That Transform Markets and Inspire Communities - Small Business & Entrepreneurship - AnneMarie Dorland - Books - Taylor & Francis Ltd - 9781041113874 - December 28, 2026
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AnneMarie Dorland
Building Iconic Brands: The Ultimate Guide to Developing Brands That Transform Markets and Inspire Communities - Small Business & Entrepreneurship

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HK$ 464
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Expected delivery Jan 5 - 8, 2027
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Building Iconic Brands takes students behind the scenes to reveal how iconic brands are created by creative teams. Drawing on insights from leading branding professionals, this textbook moves beyond showcasing successful brands to provide a practical, step-by-step guide to building them.

Media Books     Paperback Book   (Book with soft cover and glued back)
To be released December 28, 2026
ISBN13 9781041113874
Publishers Taylor & Francis Ltd
Pages 244
Dimensions 150 × 220 × 10 mm   ·   490 g   (Weight (estimated))

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