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Marketing Ethics and Consumer Society: Practising Inclusive, Responsible and Sustainable Marketing
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Marketing Ethics and Consumer Society: Practising Inclusive, Responsible and Sustainable Marketing
This unique new text explores marketing ethics, the impact of marketing on consumers’ lives, and the wider social, cultural, and political context of marketing activities. A much-needed and relevant textbook that brings together all the key contemporary topics in marketing ethics.
136 pages, 7 Line drawings, black and white; 7 Illustrations, black and white
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | April 3, 2025 |
| ISBN13 | 9781032994918 |
| Publishers | Taylor & Francis Ltd |
| Pages | 134 |
| Dimensions | 150 × 220 × 20 mm · 440 g |
| Language | English |
| Editor | Daskalopoulou, Athanasia (University of Liverpool, UK) |
| Editor | Yannopoulou, Natalia |
