Navigating Brand Activism - Jag Sheth - Books - Taylor & Francis Ltd - 9781032974408 - July 29, 2025
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Jag Sheth
Navigating Brand Activism

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In a world where brands are no longer just selling but also taking a stand, Navigating Brand Activism, written by leading thinkers of the marketing world, is your guide to the fascinating, messy, and at times, head-shaking world of brand activism.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released July 29, 2025
ISBN13 9781032974408
Publishers Taylor & Francis Ltd
Pages 304
Dimensions 234 × 155 × 20 mm   ·   484 g
Language English  

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