Political Marketing on Social and Mobile Media: Remaking the Paradigm? - Routledge Studies in Media, Communication, and Politics - - Books - Taylor & Francis Ltd - 9781032875224 - September 10, 2025
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Political Marketing on Social and Mobile Media: Remaking the Paradigm? - Routledge Studies in Media, Communication, and Politics

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This book explores how social and mobile media have been used in political campaigns since 2008. This book will interest researchers and students in the areas of political communication, political science, government, public affairs, and social and digital media.

Media Books     Hardcover Book   (Book with hard spine and cover)
Released September 10, 2025
ISBN13 9781032875224
Publishers Taylor & Francis Ltd
Pages 170
Dimensions 150 × 220 × 20 mm   ·   500 g
Language English  
Editor Smith, Melissa M. (Mississippi University for Women, USA)

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