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Corporate Advocacy: A Strategic Communications Approach Sterbenk, Yvette (Ithaca College, USA)
Corporate Advocacy: A Strategic Communications Approach
Sterbenk, Yvette (Ithaca College, USA)
This text prepares readers to incorporate corporate advocacy into future communications roles in ethical, thoughtful, and strategic ways. It is an ideal text for advanced undergraduate or master's level in a corporate advocacy course or a supplementary text for various courses releated to public relations and strategic communication.
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | November 3, 2025 |
| ISBN13 | 9781032595542 |
| Publishers | Taylor & Francis Ltd |
| Pages | 174 |
| Dimensions | 152 × 230 × 14 mm · 278 g |
| Language | English |
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