Firm Internationalization: Intangible Resources and Development - Routledge Frontiers in the Development of International Business, Management and Marketing - - Books - Taylor & Francis Ltd - 9781032534381 - September 1, 2023
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Firm Internationalization: Intangible Resources and Development - Routledge Frontiers in the Development of International Business, Management and Marketing

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In a fast-moving globalized world, companies need to develop contingent plans. This book, by analyzing the practical aspects of creating and using intangible resources for international development, offers original and relevant insights on this subject.

296 pages, 37 Tables, black and white; 14 Line drawings, black and white; 14 Illustrations, black an

Media Books     Hardcover Book   (Book with hard spine and cover)
Released September 1, 2023
ISBN13 9781032534381
Publishers Taylor & Francis Ltd
Pages 254
Dimensions 243 × 159 × 23 mm   ·   548 g
Language English  
Editor Marcon, Christian
Editor Nivoix, Sophie

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