An Introduction to Quantitative Research Methods for Marketing: Tools and Techniques Using SPSS and R - Ahmad Daryanto - Books - Taylor & Francis Ltd - 9781032525648 - June 3, 2025
In case cover and title do not match, the title is correct

Ahmad Daryanto
An Introduction to Quantitative Research Methods for Marketing: Tools and Techniques Using SPSS and R

Price
HK$ 480
excl. VAT

Ordered from remote warehouse

Expected to be ready for shipping Jun 29 - Jul 2

Our customers say:

14-day return policy in accordance with European consumer protection law
Top ranking on Trustpilot
Add to your iMusic wish list

Also available as:

This introductory text covers the foundational concepts and statistical applications of quantitative research techniques using SPSS and R. Using step-by-step examples throughout, the book is designed to make this complex subject accessible to students with no background in quantitative methods.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released June 3, 2025
ISBN13 9781032525648
Publishers Taylor & Francis Ltd
Pages 454
Dimensions 246 × 174 × 29 mm   ·   838 g
Language English  

Mere med samme udgiver

See all of Ahmad Daryanto ( e.g. Paperback Book and Hardcover Book )