Sponsored Editorial Content in Digital Journalism - - Books - Taylor & Francis Ltd - 9781032453552 - October 9, 2024
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Sponsored Editorial Content in Digital Journalism

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For advertisers and news publishers, brand sponsored content has offered attractive solutions to problems of ad-avoidance and financing journalism. This book is an investigation into the practices, possibilities and problems of sponsored editorial content across various national and regional contexts.

146 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 9, 2024
ISBN13 9781032453552
Publishers Taylor & Francis Ltd
Pages 146
Dimensions 150 × 220 × 10 mm   ·   280 g
Language English  
Editor Hardy, Jonathan (University of East London, UK)

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