Equity Crowdfunding in Sports Clubs: Consumer-Oriented Strategic Marketing - Routledge Research in Sport Business and Management - Kosciolek, Szczepan (Jagiellonian University, Poland) - Books - Taylor & Francis Ltd - 9781032341170 - January 30, 2025
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Equity Crowdfunding in Sports Clubs: Consumer-Oriented Strategic Marketing - Routledge Research in Sport Business and Management

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This is the first book to focus on crowdfunding in sport. Crowdfunding is an important new financial instrument that is becoming more popular with sports organisations, and this book examines the research evidence for crowdfunding and considers how it might be successfully implemented.

Media Books     Paperback Book   (Book with soft cover and glued back)
Released January 30, 2025
ISBN13 9781032341170
Publishers Taylor & Francis Ltd
Pages 152
Dimensions 150 × 220 × 10 mm   ·   300 g
Language English  

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