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Food, Wine and China: A Tourism Perspective - Routledge Studies of Gastronomy, Food and Drink
Food, Wine and China: A Tourism Perspective - Routledge Studies of Gastronomy, Food and Drink
This book analyses the growing demand for food and wine tourism experiences by Chinese visitors. Presenting case examples from the Asia-Pacific region and also Europe, the volume investigates the strategic directions adopted to guide destination development and marketing initiatives.
316 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | June 13, 2022 |
| ISBN13 | 9781032339115 |
| Publishers | Taylor & Francis Ltd |
| Pages | 316 |
| Dimensions | 150 × 220 × 10 mm · 440 g |
| Language | English |
| Editor | Pforr, Christof |
| Editor | Phau, Ian |