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Lubricant Marketing, Selling, and Key Account Management Whitby, R. David (Pathmaster Marketing Ltd., England)
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Lubricant Marketing, Selling, and Key Account Management
Whitby, R. David (Pathmaster Marketing Ltd., England)
This book fills a need for a guide on the important commercial aspects of the lubricants business, offering valuable insights from an industry veteran. It answers questions and offers insights on how to effectively market and sell all types of lubricants, including automotive, industrial, mining, marine, agricultural, and aerospace, among others.
416 pages
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | September 21, 2022 |
| ISBN13 | 9781032331461 |
| Publishers | Taylor & Francis Ltd |
| Pages | 376 |
| Dimensions | 163 × 240 × 27 mm · 696 g |
| Language | English |
