Key Account Management Excellence in Pharma & Medtech -  - Books - Taylor & Francis Ltd - 9781032128573 - February 28, 2022
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Key Account Management Excellence in Pharma & Medtech

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Pharmaceutical and medtech companies are increasingly pursuing key account management (KAM) in response to the rise of large, sophisticated and complex healthcare provider and payer systems and groups. Those that invest the time to get KAM right will protect their business and grow with these rising customers, and this book shows you how.


200 pages, 51 Line drawings, color; 18 Halftones, color; 7 Tables, black and white; 69 Illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released February 28, 2022
ISBN13 9781032128573
Publishers Taylor & Francis Ltd
Pages 216
Dimensions 150 × 220 × 20 mm   ·   417 g
Language English  
Editor Moorman, Mike

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