Digital Pricing Strategy: Capturing Value from Digital Innovations - Andreas Hinterhuber-Stephan M. Liozu - Books - Taylor & Francis Ltd - 9781032127729 - June 27, 2023
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Andreas Hinterhuber-Stephan M. Liozu
Digital Pricing Strategy: Capturing Value from Digital Innovations

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Digital Pricing Strategy provides a best practice overview of how companies design, analyse and execute digital pricing strategies.

272 pages, 12 Tables, black and white; 81 Line drawings, black and white; 1 Halftones, black and whi

Media Books     Paperback Book   (Book with soft cover and glued back)
Released June 27, 2023
ISBN13 9781032127729
Publishers Taylor & Francis Ltd
Pages 312
Dimensions 246 × 173 × 21 mm   ·   596 g
Language English  
Editor Hinterhuber, Andreas (Universita Ca' Foscari Venezia, Italy)
Editor Liozu, Stephan M.

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