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Digital Pricing Strategy: Capturing Value from Digital Innovations
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Digital Pricing Strategy: Capturing Value from Digital Innovations
Digital Pricing Strategy provides a best practice overview of how companies design, analyse and execute digital pricing strategies.
272 pages, 12 Tables, black and white; 81 Line drawings, black and white; 1 Halftones, black and whi
| Media | Books Hardcover Book (Book with hard spine and cover) |
| Released | June 27, 2023 |
| ISBN13 | 9781032127712 |
| Publishers | Taylor & Francis Ltd |
| Pages | 312 |
| Dimensions | 150 × 220 × 20 mm · 540 g |
| Language | English |
| Editor | Hinterhuber, Andreas (Universita Ca' Foscari Venezia, Italy) |
| Editor | Liozu, Stephan M. |
