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Technology Brands in the Digital Economy - Routledge Studies in Innovation, Organizations and Technology
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Technology Brands in the Digital Economy - Routledge Studies in Innovation, Organizations and Technology
This edited volume provides deep insight into theoretical and empirical evidence on how digital technologies and high-tech brands are interrelated.
148 pages, 20 Tables, black and white; 15 Line drawings, black and white; 15 Illustrations, black an
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | October 8, 2024 |
| ISBN13 | 9781032026879 |
| Publishers | Taylor & Francis Ltd |
| Pages | 148 |
| Dimensions | 150 × 220 × 10 mm · 260 g |
| Language | English |
| Editor | Kucharska, Wioleta |
| Editor | Lechman, Ewa (Gdansk Univ. of Tech., Poland) |
