High Technology Services - Eric Viardot - Books - Artech House Publishers - 9780890066478 - May 1, 1999
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High Technology Services Unabridged edition


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This text provides insights into the evolving role of "service" in high technology companies and shows managers how marketing performance can be improved by designing services that are in line with customer needs and expectations.


198 pages

Media Books     Hardcover Book   (Book with hard spine and cover)
Released May 1, 1999
ISBN13 9780890066478
Publishers Artech House Publishers
Pages 198
Dimensions 156 × 18 × 233 mm   ·   444 g
Language English  

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