Tourism Distribution Channels: Practices, Issues and Transformations - Dimitrios Buhalis - Books - Bloomsbury Publishing PLC - 9780826454706 - December 13, 2001
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Dimitrios Buhalis
Tourism Distribution Channels: Practices, Issues and Transformations

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This title looks at all the issues involves in the distribution of the tourism product. Contemporary case studies are considered from multiple theoretical perspectives, including: industry network theory; relationship marketing; industry structre; value chain approaches; and systems theory.

320 pages, 25 illustrations

Media Books     Paperback Book   (Book with soft cover and glued back)
Released December 13, 2001
ISBN13 9780826454706
Publishers Bloomsbury Publishing PLC
Pages 400
Dimensions 170 × 245 × 22 mm   ·   692 g

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