Customer Advisory Boards: A Strategic Tool for Customer Relationship Building - David L Loudon - Books - Taylor & Francis Inc - 9780789015587 - October 30, 2003
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David L Loudon
Customer Advisory Boards: A Strategic Tool for Customer Relationship Building 1st edition

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Examines the customer advisory board (CAB) - one of the most effective competitive tools for building and maintaining customer satisfaction. Shows how to create and make use of an effective CAB, and how doing so can give your company a marketing advantage and improve vital aspects of business.

182 pages

Media Books     Paperback Book   (Book with soft cover and glued back)
Released October 30, 2003
ISBN13 9780789015587
Publishers Taylor & Francis Inc
Pages 176
Dimensions 150 × 220 × 10 mm   ·   330 g
Language English  

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