Japanese Tourists: Socio-Economic, Marketing, and Psychological Analysis - Kaye Sung Chon - Books - Taylor & Francis Inc - 9780789009708 - August 28, 2000
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Kaye Sung Chon
Japanese Tourists: Socio-Economic, Marketing, and Psychological Analysis

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Presents studies on the socioeconomic, marketing, and psychological factors affecting Japanese tourists abroad and investigates their specific needs, behaviors, and desires. Discusses older Japanese travelers, Hong Kong as a travel destination, and social and cultural factors influencing tourists' souvenir-purchasing behavior, and analyzes Japanese

236 pages, illustrations

Media Books     Hardcover Book   (Book with hard spine and cover)
Released August 28, 2000
ISBN13 9780789009708
Publishers Taylor & Francis Inc
Pages 234
Dimensions 152 × 229 × 19 mm   ·   548 g
Editor Chon, K.S.

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