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Strategic Marketing in Practice - Cim Coursebook Ashok Ranchhod
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Strategic Marketing in Practice - Cim Coursebook
Ashok Ranchhod
Offers companions to the Chartered Institute of Marketing (CIM) professional marketing qualifications. This title includes chapters that feature case studies, study tips and activities to test your learning and understanding. It offers online materials that support students and tutors at various stages.
208 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | September 24, 2008 |
| ISBN13 | 9780750689618 |
| Publishers | Elsevier Science & Technology |
| Pages | 208 |
| Dimensions | 150 × 220 × 10 mm · 419 g (Weight (estimated)) |
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