Cim Coursebook 05/06 Managing Marketing Performance - Richard Meek - Books - Butterworth-Heinemann - 9780750666534 - August 15, 2005
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Richard Meek
Cim Coursebook 05/06 Managing Marketing Performance

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Elsevier/Butterworth-Heinemann's 2005-2006 CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually, and free online access to the MarketingOnline learning interface, it offers everything you need to study for your CIM qualification. Co-written by the CIM Senior Examiner for the Managing Marketing Performance module to guide you through the 2005-2006 syllabus
Each text is crammed with a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your understanding of the theory
Contains sample exam questions and answers written exclusively for this Coursebook to enable you to practise what has been learned and help prepare for the exam

Media Books     Paperback Book   (Book with soft cover and glued back)
Released August 15, 2005
ISBN13 9780750666534
Publishers Butterworth-Heinemann
Pages 304
Dimensions 210 × 300 × 20 mm   ·   911 g
Language English  

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