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The Marketing Complex: Why Modern Marketers Need to Manage Multiplicity Giles Lury
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The Marketing Complex: Why Modern Marketers Need to Manage Multiplicity
Giles Lury
Benefit from a unique examination of the over-simplification of marketing, and learn how to take a more multi-dimensional approach to branding.
192 pages
| Media | Books Paperback Book (Book with soft cover and glued back) |
| Released | September 3, 2017 |
| ISBN13 | 9780749481124 |
| Publishers | Kogan Page Ltd |
| Pages | 192 |
| Dimensions | 234 × 159 × 11 mm · 302 g |
| Language | English |
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